Basic Attention Token is currently the most interesting cryptos in the market. Why? It is because BAT is an Ethereum-based token that functions as a foundational fuel for Brave’s browser’s blockchain-based ads platform.
Many readers may not understand or be aware of what Brave is. Brave is the only world website app for browsing that pays users for surfing activities.
For all ads BAT users view on the browser, they are often issued some certain amounts
However, Basic Attention Token improves the effectiveness of digital ads by designing tokens that are exchangeable between users, advertisers, and publishers. All these occur on the ETH blockchain.
Furthermore, the token can help to procure a variety of BAT platforms that are based on attention and advertising.
The usefulness of the token depends on the users’ attention. This implies that users should focus on mental engagement.
In summary, Basic Attention Token radically focuses on advertising of ads. Advertising is one of the most important complex revenue systems for most online businesses. However, for a reasonable explanation, the ads industry is practically a dinosaur.
Moreover, this system has not been reviewed for a couple of years and is in dire need of renovation.
Therefore, Basic Attention Token is looking for a way to change the system completely. Besides, BAT pays users for every ad viewed on the browser.